Schedule
Mon-Wed-Fri, 9:00 AM - 9:50 AM (8/25/2025 - 12/9/2025) Location: MAIN GF B22
Fri, 12:00 PM - 1:30 PM (12/12/2025 - 12/12/2025) Location: FINAL
Description
New technologies have changed the way media and the sports industry interacts. The proliferation of social media such as Facebook, Twitter, and Instagram, among others has changed how sport is delivered and consumed. This course focuses on the phenomenon of new media and its impact on the sport industry, the impact of telecommunication advances on sport production and consumption, and analyses of current trends in sports as a response to the digital age.