Schedule
Mon-Wed-Fri, 9:00 AM - 9:50 AM (1/13/2025 - 4/25/2025) Location: MAIN GF B13
Fri, 8:00 AM - 10:00 AM (5/2/2025 - 5/2/2025) Location: FINAL
Description
This course is designed to provide students with the theory, the conceptual framework and the practices associated with organization, promotion, and sales associated with sporting events and associated products. Content includes rationale and benefits of promotion and sales, sponsorship proposals, licensing programs, and solicitation of sponsors.